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22 August 2011

Germany: Integration. Succeeds with ease. Foundation Bundesliga advertises with football-stars

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Four players, four endings - the commercial spot was filmed with the participation of several Bundesliga professionals. Decide which of your Stars you want to see at the end of the spot. Mario Götze or Ilkay Gundogan from the ranks of the German champion, Sidney Sam from the runner-up Bayer 04 Leverkusen or the former national player Gerald Asamoah.

The nationwide campaign "Integration. Succeeds with ease" by the Bundesliga Foundation was launched in July. With around 500.000 €, the Foundation supports a number of projects that focus on general language development, of social skills training and/or the enrichement of educational and career choices of people with immigrant backgrounds.

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